As consumers demand cleaner products for their beauty routine and brands oblige with a wider choice of natural beauty treats, you’ll find claims to everyone’s tastes, from vegan to free from and certified natural. Your skin’s wellbeing is no longer just about the product’s performance and the end result, it’s also about what you are putting on it. Because feeling good about your skincare increasingly means great formulas and brand actions as well as great skin. Here are some beauty products that offer a rounded take on wellbeing.
Vegan, using plant- and mineral-derived ingredients, recyclable packaging, partnership with Surfrider Foundation to promote the reduction of plastic in oceans.
When I was gifted this product I admit I had no clue what it was supposed to do. ‘Beauty shot’ doesn’t give much indication as to the product’s function: is it a moisturising cream? A vitamin-packed serum? A skin booster? The elegant glass bottle with its dropper hints at a serum and should be used before moisturising, but it has an unexpected gel-like consistency. Not unpleasant at all, REN’s Beauty Shot quickly sinks into skin for a firming result. After using it every evening for a few weeks my skin is looking smooth, however I think my dehydrated skin requires a richer and more nourishing formula.
Sustainably sourced, cruelty-free, vegan and free from mineral oils, parabens and silicones.
I was first drawn to this body scrub not for the brand or the product’s claims but for its packaging. Some beauty brands will spend a huge amount of time and effort designing, sourcing and creating a beautiful box, tube or bottle for their product, and as a marketeer to me that makes sense. Just as you would use clothes, makeup and accessories to present yourself in a way that reflects who you are, a product’s packaging plays the same role. And with the trend for keeping and reusing empties – hello Diptyque’s glass candles up-cycled as brush pots – this is not a wasted effort. The box’s clean design in white is decorated with subtle embossing, and once opened you are greeted with an uplifting green pattern recalling Africa’s wetlands – the inspiration for the Verdure range. I can’t recreate the ‘dewy mornings’ and ‘warm richness’ of these wetlands in my bathroom but this salt and sugar scrub does deliver smooth skin. Enriched with oils (sunflower, avocado, grape seed, sweet almond) and butters (Shea, cocoa, mango) for a nourishing treatment, I struggled to smell all the delicious ingredients in the shower as the scent was so subtle, but this conditioning scrub gets a thumbs up on texture and result.
Vegan, cruelty-free and free from parabens, formaldehyde, sulphates, phthalates, artificial colour, SLS, SLEs or DEAs.
This niche brand tackles unsexy skincare concerns such as blemishes, psoriasis, varicose veins and eczema. I’ve suffered from the latter since I was a baby but the first memory I have of it flaring up really badly was as a teenager. The summer heat would bring out excruciatingly itchy patches of skin at my elbow crease. I was prescribed hydro-cortisone cream and told to wrap my arms in clingfilm to help the cream sink in and prevent scratching. Thankfully that sight is not on record on family photos. Cloud 9’s Tranquility Ultra Soothing Cream claims to relieve angry, dry and damaged skin, and its thick texture certainly provides hydration. The high concentration of vitamin B12 (known for its skin renewal properties) gives the formula a bubblegum pink colour which makes me inordinately happy every time I squeeze it out of the tube. Although I still use medical creams to treat eczema flare-ups, this cream is a useful weapon against severely dry skin, acting like a rich soothing balm.
The Swiss brand is well known for its focus on natural skincare and for close to 100 years has been developing plant-based formulas. Weleda’s iconic and aptly named Skin Food is packed full of nourishing sunflower seed and almond oils, beeswax and lanolin to provide an incredibly thick texture. This cream tackles really dry rough skin, from elbows to hands and even faces for a generous dose of cocooning. I use it in the evening when I feel my skin needs an overnight dose of hydration.
Vegetarian and cruelty-free, petitioning to ban animal testing worldwide.
When it comes to ethical beauty, The Body Shop is probably the most renowned British brand, notably for its tireless campaigning against animal testing. I’ve always been a fan of their delicious body butters and lipbalms but decided to try a different lip product for a change, Born Lippy. In the pot the Satsuma Shimmer version looks like an orange tint with subtle glittery particles, but when applied to lips goes clear. The formula is more nourishing than expected for a skincare-makeup hybrid, but what I enjoy the most about this beauty product is its uplifting zesty satsuma scent, I can’t get enough of it and end up re-applying throughout the day to get a fruity hit.
What feel-good beauty product do you rely on to make your skin look rested and feel nourished? Leave a comment below to let me know.
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